
BRIGHTAGE
“Because I’m still young,” “When my child’s a bit older,” “I’m busy with work...”
As we live our busy lives, we all find excuses to put off caring for ourselves.
But your skin is yours forever. Your actions today will shape your skin of tomorrow.
BRIGHTAGE is all about functionality, and the pursuit of the beauty of bare skin.
We will help you have it all—skin that is firmer, lighter*1, and deeply moisturized.
This is our gift for those of you who want to care for your skin as it matures*2.
Achieve bright and beautiful skin, in two easy steps.

Skincare that incorporates the fruits of pharmaceutical research
BRIGHTAGE is a skincare cosmetic created by Daiichi Sankyo Healthcare, a company with an extensive portfolio of pharmaceutical products. This cosmetic was perfected by directly tackling the root causes of skin issues. BRIGHTAGE is a series of anti-aging*3 products with four dual functions: to moisturize and relax, and to enhance and protect. With tranexamic acid and dipotassium glycyrrhizinate as the core active ingredients, BRIGHTAGE adopts an integrated approach to firm, lighten*1, and deep moisturize the skin. Evaluation tests have verified its effectiveness in making fine lines in dry skin less noticeable. BRIGHTAGE simplifies your daily skincare routine and gets results. Just two extra steps after washing your face can give you the beautiful skin you desire.

A multi-faceted approach to problems with mature skin
“My skin gets very dry.” “My skin has lost its elasticity.” “Skin blemishes are becoming more noticeable.” ... Skin problems increase as we grow older. After considerable research on aging skin*2, Daiichi Sankyo Healthcare has discovered that such skin issues are intimately connected with inflammaging*4.
The company also explored the effect of tranexamic acid, its original active ingredient, on mechanisms that cause inflammation. An integrated approach to firming, lightening*1 and deep moisturizing via a simple skincare routine led to the creation of BRIGHTAGE multi-faceted anti-aging skincare*3.
“I realize that I should have some kind of aging care regime in place, but I’m busy and I don’t have the time.” Many of the people drawn to Im say this. With BRIGHTAGE, we placed ourselves in the shoes of our customers and approached development from a functional standpoint. The result is a star offering, an emulsion essence we call “Lift White Perfection.”
Apply Lift White Perfection after your lotion and your cleansing regime is complete in just two steps. Because we deliver products by mail order, we listen to even the most casual remarks of our customers and use them to improve services and develop new products.
We adhere strictly to five commitments with regard to BRIGHTAGE: we engage in safe and reliable domestic production, we add no ethanol or synthetic fragrances or colorings, we test for allergens (although this does not guarantee that no one will suffer an allergic reaction), and we are scrupulous about the water we use as a pharma company manufacturing skincare products. We are committed to using ultra-pure water*5 from which impurities have been extracted as far as humanly possible. Ultra-pure water is utilized in products such as pharmaceutical parenteral solutions. We are also committed to the use of refillable containers*6 as a way to help reduce the amount of plastic waste. We have adopted the use of biomass plastic, Green Nano technology, and environmentally friendly paper compounded with FCS certified bagasse pulp. We no longer use shrink film for individual packaging, thereby contributing to reductions in CO2 emissions.
- Suppresses melanin production and protects against skin blemishes and freckles.
- Skin that over time has become susceptible to issues such as blemishes, lack of elasticity, dryness, and roughness.
- Age-appropriate skincare
- Mild irritation that occurs on a daily basis and is a cause of skin problems.
- Lift White Lotion Moist and Lift White Lotion Light use purified water.
- Used for Lift White Lotion Moist, Lift White Perfection, and Overnight Veil Cream.
Awaken your essential beauty